03Research / Community Programs
Community-Based Research Initiative
Translated qualitative community voice into recommendations adopted by leadership.
Role
Research & Program Lead
Duration
9 months
Sector
Research / Community Programs
The Problem
A nonprofit needed to understand why uptake of a flagship service was lagging in specific communities. Quantitative data showed the gap; nobody had captured the why.
Approach & Methodology
- 01Designed a mixed-methods research plan combining interviews, focus groups, and survey data
- 02Recruited and trained community researchers to lead conversations
- 03Coded qualitative data into themes mapped to service-design decisions
- 04Packaged findings into a recommendation memo with prioritized actions
Stakeholders
- ✦Executive leadership
- ✦Service delivery managers
- ✦Community partners and participants
- ✦Evaluation team
Risks Managed
- !Recruitment fatigue in the target communities
- !Findings perceived as anecdotal by leadership
- !Recommendations stalling without an owner
Measurable Outcomes
120+
Community participants engaged
7 / 9
Recommendations adopted
↑ 28%
Service uptake (12 mo post)
Yes
Report cited by funders
Tools & Systems
NVivoQualtricsExcelMiro